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University of California Press

About the Book

In this incisive defense of a much-maligned genre, Nochimson demonstrates how soap opera validates an essentially feminine perspective, and responds to complex issues of women's desire and power.

Even though soap opera commands a vast and loyal audience, it has been trivialized by the mainstream media and even libeled as a form of pornography designed to keep women in their place. In this incisive defense of a much-maligned genre, Martha Nochimson demonstrates how soap opera validates an essentially feminine perspective and responds to complex issues of women's desires and power by creating strong, active female characters. Drawing on psychoanalytic theory and feminist film criticism, Nochimson explores the ways in which soap opera has inverted the typical male-centered narrative characterized by a domineering, Oedipal father-son relationship that serves to control female energy. Instead, women in soap operas resist their stabilizing role in male hierarchies. In breaking with traditional narrative, soaps create a distinctly feminine, open-ended format capable of tolerating ambiguity and lack of resolution. Soap operas emerge as vessels of a subterranean female power and defy women's "assigned" place in male-designed social structures.

It is time, Nochimson argues, to take a fresh look at one of America's few original art forms. Anyone interested in television, American culture, and gender roles will find No End to Her a startling and compelling read.

About the Author

Martha Nochimson teaches at New York University and at Mercy College. Not content with a purely academic approach to her subject, she spent several years as a writer for Ryan's Hope, Search for Tomorrow, Guiding Light, Loving, and Santa Barbara.

Table of Contents

LIST OF ILLUSTRATIONS
ACKNOWLEDGMENTS

Prologue: An Invitation to Recovery

1
No End to Her: The Place of Soap Opera as Screen Fiction 
Soap Opera, Femininity, and Desire 
Soap Opera, Mainstream Critical Discourse, and Desire 
Freudian Film Criticism, the Screen Subject, and Desire 
Narrative Syntax and Desire 
A Differently Gendered Screen, a Different Narrative Myth 
Conclusion: The Female Subject of Soap Opera 

2
Persephone, Not Oedipus: Soap Opera and the Fantasy Female Subject before 1978 
Releasing the Screen Heroine from Bond-age 
The Radio Heroine 
The Early Television Heroine 
The Importance of Being Victoria Lord 
Conclusion 

3
The Fantasy Female Subject after 1978 
General Hospital: Crooks in the Crannies 
Days of Our Lives: Energizing the Narrative of the Couple 
Santa Barbara: Julia's New Frontier 
Conclusion 

4
Persephone's Labyrinth: The Aesthetics of an Involuntary Feminine Discourse 
Suspense 
Multi plots 
Melodrama 
Actor Chemistry and Soap Opera Melodrama 
Conclusion 

5
Persephone's "Wild Zone": Difference, Interiority, and Linear
Historicity in Soap Opera 
Historical Difference: Culture and Religion 
Historical Difference: Race 
Historical Difference: Homosexuality 
Interiority: A Different History 
Conclusion 

Epilogue: What Is Normal? 

NOTES 
REFERENCES 
INDEX OF SOAP OPERA CHARACTERS 
INDEX

Reviews

"Combines an array of critical methodologies to come to terms with a culturally persuasive but vastly undervalued media form.The scholarship is quite extraordinary. . . . It is the author's working knowledge of the circumstances under which television soap opera is actually written and produced that makes her theoretical arguments so convincing. She does a fine job of interfusing philosophy with praxis."—David A. Cook, author of History of Narrative Film

"The scholarship is quite extraordinary. . . . It deals with . . . its subject with both elegance and passion. . . . It illuminates a great deal about the way in which television soap opera is both produced and consumed . . . could be used quite handily as a text . . . in the same way Tania Modeleski's The Women Who Knew Too Much is used."—David Cook, Emory University